Demystifying Standards Compliance: A Conversation with Small Entrepreneurs in Kigoma


By Safari Fungo

Last week, I was in Kigoma, fortunate enough to meet with a number of small entrepreneurs, many of whom were establishing start-up businesses. We discussed a variety of topics, each of which might exert positive or negative influence on their businesses. A particular point of interest was standards compliance. Indeed, the discussion grew intense, with the main question being: “Is it possible for a small entrepreneur to comply with standards?”

To this, I responded affirmatively, asserting that a small entrepreneur absolutely can comply with standards. Surprisingly, I found myself to be the only advocate of this view. Nevertheless, the entrepreneurs raised numerous challenges that they face in complying with standards, ranging from financial to technological constraints. Most of the small entrepreneurs I spoke with believed it was not easy for them to operate their businesses in compliance with standards. Interestingly, they perceived standards compliance as an undertaking for large corporations with strong market brands. But is this necessarily the case? Let’s delve into this.

Undeniably, various challenges like financial constraints, technology, skills, etc. can limit the growth potential of businesses. However, some aspects of our world are unchangeable; for example, the sun will rise in the east and set in the west, our beloved Earth will spin on its axis, and gravity will exert its pull. Most other things are subject to our influence. This is also true for small entrepreneurs if they so choose.

There is tremendous freedom in choosing to adopt this mindset. If we feel that the world is in control, then all we can do is wait and wonder, waiting for the world to happen to us. It’s essential for small entrepreneurs to understand that success, or compliance with standards in this context, requires commitment driven by a clear vision, goals, mission, and objectives.

Successful entrepreneurs do not simply believe that they are subjects of the world. Instead, they believe in influencing their environment and situations. This is not mere luck, but a result of their active role in shaping their destiny.

This discussion with entrepreneurs in Kigoma led us all to agree that it is indeed possible for small entrepreneurs to comply with standards. What is crucial here is the strive for their products or services to be certified by the Tanzania Bureau of Standards. This will ensure compliance against particular standards.

To succeed in the industry, there is no alternative but to take control of their businesses, starting small and maintaining a growth orientation. As entrepreneurs, we all have an equal right to success. It’s a mindset and a lifestyle that begins with a decision to be in control and command our own paths.

Mr. Safari Fungo is a Standards Officer at the Tanzania Bureau of Standards.